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Richard E. Nisbett is Theodore M. Newcomb Distinguished Professor of social psychology and co-director of the Culture and Cognition program at the University of Michigan at Ann Arbor. Nisbett's research interests are in social cognition, culture, social class, and aging. HIs most influential publication is "Telling more than we can know: Verbal reports on mental processes" (with T. Wilson), 1977, Psychological Review, 84, 231–259), one of the most often cited psychology articles published in the seventies. This article was the first comprehensive, empirically based argument that a variety of mental processes responsible for preferences, choices, and emotions are inaccessible to conscious awareness. 

Nisbett has published many articles and books, including Culture of Honor: The Psychology of Violence in the South, ntelligence and How to Get It: Why Schools and Cultures Count, and The Geography of Thought: How Asians and Westerners Think Differently... And Why.   He is the recipient of countless awards including the Donal T. Campbell Award